Extreme Silence: How the U.S. Media Have Failed to Connect Climate Change to Extreme Heat in 2018 2018 This report examines media coverage of extreme heat and climate change from January 1 to July 8 2018 (referring to that period as 2018 “to date” or “this year”), as well as in the context of the major heat event that spread...
Let’s Talk Faith & Climate: Communication Guidance for Faith Leaders 2017 Let’s Talk Faith and Climate: Communication Guidance for Faith Leaders is designed to be useful to both experienced and novice climate change and faith communicators. This guide synthesizes the latest academic research and message testing on climate communications from across the social sciences into a practical guide to support...
Let’s Talk Communities and Climate: Communication Guidance for City and Community Leaders 2016 Last year’s entry into force of Paris Climate Agreement was a crucial step forward in the efforts to transform communities around the globe to low-carbon, climate-resilient societies. The year 2016 also saw the conclusion of HABITATIII and the adoption of the New Urban Agenda, which defines comprehensive...
Let’s Talk Climate: Messages to Motivate U.S. Latinos 2016 Successful climate messaging that targets Latinos depends not only on choosing the right messenger, but also on understanding and connecting with distinct Latino views and values. Simply translating a message into Spanish isn’t enough – Spanish words and phrases do not always translate directly into English and vice versa. To be...
Climate Solutions for a Stronger America: A Guide for engaging and winning on climate change and clean energy v2.1 2016 This guide is for leaders and citizens determined to push back against fossil fuel’s tight grip on American energy policy and to move our country forward – to catalyze leadership and action toward a clean energy future and a safer...
Sustainable Consumption and Production Framing: A Research Summary 2015 How do Canadians and Americans and specifically city sustainability directors view sustainable consumption and production? How do they frame and communicate SCP and what opportunities and barriers exist to talking with each other about this topic? This report attempts to summarize the state of Canadian and U.S. public opinion around sustainable...
Let’s Talk Climate: Messages to Motivate Americans 2015 It’s time to start a new conversation on climate. It’s no longer a special interest of the environmental groups – it’s becoming a personally relevant public interest for all of us. The long-predicted realities of climate change are upon us now. We need to address the causes and consequences of unprecedented increases...
The Buzz on Buzzwords: Do Americans get the sustainability jargon you’re using – and does it make them want what you’re selling? 2015 It’s 2015, and green is exponentially more mainstream these days. It’s a selling point for many major global brands. It’s plastered all over product packaging. It’s the star of Super Bowl ads aimed at the American heartland....
Climate Solutions for a Stronger America: A Guide for Engaging and Winning on Climate Change & Clean Energy 2014 This user friendly playbook provides a messaging triangle that speaks to the urgent need to act as well as to the promise of climate solutions. From 2009 – 2012, there was palpable silence on the climate issue in the U.S. We...
Climate Communications and Behavior Change: A Guide for Practitioners 2010 At its heart, global warming is a cognitive and behavior change challenge. Public support for taking action to address global warming is declining just as it is needed most to implement emission reductions and climate preparedness programs and push for new policies. Even if new climate policies are enacted, in...
