Tagged: images

Making the Case: Winning Messaging for Energy Efficiency

Making the Case: Winning Messaging for Energy Efficiency 2015 Americans love energy efficiency. Poll after poll shows that overwhelming majorities of Americans have positive feelings about energy efficiency. So why aren’t there more policies in place to support this popular clean energy strategy? The answer also lies in those polls: While energy efficiency is viewed positively, people generally think it...

The Uncertainty Handbook: A Practical Guide for Climate Change Communicators

The Uncertainty Handbook: A Practical Guide for Climate Change Communicators 2015 If you have ever struggled with the communication of uncertainty, then this handbook is for you. It distills the most important research findings and expert advice into a few pages of practical, easy- to-apply techniques providing scientists, policy-makers and campaigners with the tools they need to communicate more effectively...