Tagged: health

The Buzz on Buzzwords: Do Americans get the sustainability jargon you’re using – and does it make them want what you’re selling?

The Buzz on Buzzwords: Do Americans get the sustainability jargon you’re using – and does it make them want what you’re selling? 2015 It’s 2015, and green is exponentially more mainstream these days. It’s a selling point for many major global brands. It’s plastered all over product packaging. It’s the star of Super Bowl ads aimed at the American heartland....