This guide is intended to provide practical guidance for climate and energy communicators about what language works well and – crucially – what language might pose an obstacle for communicating with any specific group. This first volume is concerned with finding the language that works best across Albertan society by helping to find common ground across very different positions. This...
Effective approaches for public engagement between science, technology and society are of growing interest to many scientists and science communicators. Accordingly, the AAAS Dialogue on Science, Ethics and Religion (DoSER) program and the AAAS Center for Public Engagement with Science and Technology are happy to announce the release of Scientists in Civic Life: Facilitating Dialogue Based Communication. This free booklet...
This report examines media coverage of extreme heat and climate change from January 1 to July 8 2018 (referring to that period as 2018 “to date” or “this year”), as well as in the context of the major heat event that spread over the Northern Hemisphere over a twelve-day period starting on June 27 and ending on July 8. The...
This report summarises and synthesises key trends, themes and findings in the field of science communication, with a particular focus on evidence from environmental and sustainability sciences. The report pays equal attention to the study of communicating scientific evidence, and the socio-political context in which science communication research is funded and science communication practice takes place. It maps existing research...
Weathercocks and Signposts… advocated communicating and campaigning on the basis of a deep and imperative love for the natural world as one of many roots to inspiring environmental concern. But it also highlighted definite limits to the kind of arguments that we should make. It made the case that we should seek to widen public support for our aims by...
This document presents a reanalysis of the data and the conclusions reported by Humane League Labs on January 25, 2015, in the blog post titled Report: Which farm animal photos are most likely to inspire people to eat vegan? Using regression analysis of the provided data, our reanalysis finds that photos of sick or injured animals, large groups of animals,...
This report summarises the topline findings of the European Perception of Climate Change Project (EPCC), a study that gives insights into public perceptions of climate change across four major European countries – France, Germany, Norway and the United Kingdom. Research teams from each country and an International Stakeholder Advisory Panel collaboratively designed a theoretically grounded cross-national survey, providing directly comparable...
Effective communications requires reflecting and responding to different audiences, and tailoring messaging to the values of each audience. NGOs and financiers have different values and therefore use different narratives, often with entirely different vocabularies. Policymakers – especially those in government and multilateral development agencies – tend to sit between the two sectors, adopting some of the NGO concerns about social...
This document presents a reanalysis of the data and the conclusions reported on September 20, 2015, by Humane League Labs in the blog post titled Report: Which request creates the most diet change and an accompanying report titled Report: Does Encouraging The Public To “Eat Vegan,” “Eat Vegetarian,” “Eat Less Meat,” or “Cut Out Or Cut Back On” Meat And...
Today’s urban residents are bombarded with imagery every day—from billboards, advertisements and store windows, to Facebook feeds and YouTube videos. In such an information-rich environment, it’d be easy for environmental organizations to get swept up in it all and think, “I’ve got to be out there, too! Clicks and eyeballs!” The purpose of our Visualizing Sustainable Cities project was to...
